Design firm Incitement brands Dan Siegel's progressive campaign for Oakland mayor

graphic & web design for socially conscious non-profits and social enterprises in New York City
Dan Siegel for Oakland
An inspirational brand for a grassroots campaign
launch site
Dan Siegel, a former attorney with the City of Oakland California, ran for mayor to bring a truly progressive and inclusive vision to city government. We developed a powerful brand and design package to capture the spirit of this grassroots campaign.

We designed and coded a cutting-edge site that uses a parallax effect to show the grassroots and diverse nature of Dan's supporters. Please take a moment to check out the live site here.

For each of the 26 pages on the site, we created a custom illustration of an Oakland landmark and superimposed photographs of supporters on each one.

We designed a series of boxing-style posters to reflect Dan's unassailable commitment to progressive change.